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YouTube’s Neal Mohan on the algorithm, monetization, and …

YouTube’s Neal Mohan on the algorithm, monetization, and the future for creators – The Verge

03.08.2021 — Mohan is bullish on Shorts, which he connects to YouTube’s earliest days as a way to quickly share personal videos. But YouTube is now much more …

YouTube’s chief product officer Neal Mohan talks to Nilay Patel about building the platform’s answer to TikTok, communicating changes to creators, and the company’s recommendation engine.

YouTube’s making it easier for creators to turn longer content …

YouTube’s making it easier for creators to turn longer content into Shorts – The Verge

28.07.2022 — YouTube is introducing a tool to the YouTube app for iOS and Android that lets creators easily turn segments from longer videos into Shorts.

YouTube is introducing a tool to the YouTube app for iOS and Android that lets creators easily turn segments from longer videos into Shorts.

YouTube’s Chief Product Officer Neal Mohan on the algorithm …

‎Decoder with Nilay Patel: YouTube’s Chief Product Officer Neal Mohan on the algorithm, monetization, and future for creators auf Apple Podcasts

On today’s episode I’m talking with Neal Mohan, the chief product officer at YouTube. … creators who use YouTube Shorts, which is its competitor to TikTok.

On today’s episode I’m talking with Neal Mohan, the chief product officer at YouTube. And there’s a lot to talk about – YouTube is announcing a $100 million fund to begin paying creators who use YouTube Shorts, which is its competitor to TikTok. YouTube remains the default video hosting platform for…

YouTube – Wikipedia

YouTube is a global online video sharing and social media platform headquartered in San … Most content is generated by individuals, including collaborations …

Neal Mohan – News – IMDb

YouTube Shorts, a short-form video platformed launched after TikTok gained major traction among young digital audiences, is expanding to connected-TVs. The …

Neal Mohan on IMDb: Movies, Tv, Celebrities, and more…

MacKenzie Green’s Post – LinkedIn

MacKenzie Green on LinkedIn: YouTube is turning on the money hose for Shorts — and taking on TikTok for…

I have yet to dive into this but one thing I know for certain short form video is … of Shorts and a year after YouTube’s chief product officer Neal Mohan …

I have yet to dive into this but one thing I know for certain short form video is here to stay. I know it’s a great top of funnel strat for brands, but I’m…

YouTube New CEO । Neal Mohan

10.02.2022 — … #YouTubeShorts to live collabs to taking. @YouTube. to the metaverse. And, Nilay – I’m always here for your feature requests!

Neal Mohan on Twitter: “Enjoyed sharing all that we have in …

Media Management and Artificial Intelligence: Understanding Media Business … – Alex Connock – Google Books

07.11.2022 — Neal Mohan, YouTube’s chief product officer. … users can watch Shorts content — up to 60 seconds long — on YouTube’s TV apps across smart …

This cutting-edge textbook examines contemporary media business models in the context of Artificial Intelligence (AI) and digital transformation. AI has dramatically impacted media production and distribution, from recommendation engines to synthetic humans, from video-to-text tools to natural language models. “AI is really the change agent of the media industry,” answered a natural language generation model when AI was ‘asked’ about the subject of this book. “It will open incredible opportunities.” This book seeks to explore them. The media is examined through four sections. ‘Principles’ maps business models and the key tools of AI. ‘Platforms’ covers distribution channels in Games, Streamers, Social Networks, Broadcast and Digital Publishing. ‘Producers’ covers the engines of content-making, including Scripted, Entertainment, Factual, Content Marketing, Creators and Music. Finally, ‘Pioneers’ covers emerging sectors of Podcasting, Esports, the Metaverse and other AI-driven developments. Then in each chapter, a standard value creation model is applied, mapping a single sector through development, production, distribution and monetisation. Diverse case studies are analysed from India, Nigeria, South Korea, South Africa, France, the Netherlands, the US, the UK, Denmark and China – around creative entrepreneurship, revenue models, profit drivers, rights and emerging AI tools. Questions are provided for each case, whilst chapter summaries cement learning. Applied and technology-focused, this text offers core reading for advanced undergraduate and postgraduates studying Media Management – or the relationship between Entertainment, Media and Technology. Online resources include chapter-by-chapter PowerPoint slides and an Instructor’s Manual with further exercises and case studies.

Media Management and Artificial Intelligence: Understanding …

YouTube Shorts Available on TV – The Hollywood Reporter

YouTube is bringing its short-form video offering, YouTube Shorts, to TV screens.

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